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GSA Signs: Everything You Need to Know

Jul 17 2018
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GSA Signs: Everything You Need to Know
The General Services Administration (GSA) is a government agency established in 1949 that was tasked with managing government buildings and real estate. It provides product and service procurement support and develops policies and regulations.

4 Myths About LED Lights You Shouldn't Believe When It Comes to Your Outdoor School Signs

Jul 03 2018
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4 Myths About LED Lights You Shouldn't Believe When It Comes to Your Outdoor School Signs

LED lights have been around for some time now, yet there are still misconceptions surrounding them. Here are some common myths about LED lights that you shouldn't believe when it comes to your outdoor LED school signs. LED bulbs are too expensive This is one of the most common myths surrounding LED bulbs. While it's true that they have a higher up-front cost than other types of bulbs, they will save you a ton of money in the long run. They last significantly longer than other types, too. The average life-span of an LED bulb is 50,000 hours, while outdoor flood lights last about 35,000 hours. LED is not as bright Some people are concerned that their outdoor LED school sign won't be seen because they think that LEDs are not bright enough. This is not true, though. LED lights shine just as bright as other types of bulbs while remaining more efficient. LED bulbs only produce blue light LED lights can be blue if you want them to be. When LEDs first came around, ...

5 Common Business Signage Mistakes to Avoid

Jun 26 2018
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5 Common Business Signage Mistakes to Avoid

As a business owner, you know how important your outdoor signage is. It's not enough just to have a sign though; it needs to be used properly. Here are some common mistakes you should avoid with your outdoor business sign. Bad location The whole point of your electric business sign is to get people to see it, right? One of the biggest mistakes business owners make is putting their electronic business signs in a bad location. Make sure your sign is in a place that will get the most exposure to motor and foot traffic passing by. Poor readability Okay, so your sign is in a place where people can see it. Now you need to make sure they can read it. The beauty of electronic signs for businesses is that you can play with the graphics, color, font size, etc. The bad thing about this is that it can make your sign hard to read if you go a little too crazy. Make sure your front is big enough and easy to read, and don't pick colors that make it hard to pick out the message on your sign. ...

5 Pieces of Information Your Business's Sign Should Have

May 18 2018
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5 Pieces of Information Your Business's Sign Should Have
Signage for business has so many options for messages, especially if they are electric business signs. You want to utilize your digital signs to make your business successful, and here are some tricks to accomplish just that.

7 Different Events You Can Advertise On Your School Marquee Sign

May 07 2018
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7 Different Events You Can Advertise On Your School Marquee Sign

So you have a school marquee, but you're not sure what kind of messages to put up. Here are seven examples of events you can advertise on your sign. Sports Games: Research has shown that student athletes get a self-esteem boost when more people come to watch their sporting events. You can put a message on your school marquee sign so that friends, family, and community members know about the game and can come cheer on the students. Music Concerts: There are many students in every school that participate in band, chorus, marching band, special choirs, and more that would love to have a bigger audience. Marquee signs for schools can be used to let the community know that a concert is happening so they can attend. School Plays or Musicals: The arts programs at school need all the support they can get, and a great way to get a bigger audience is to advertise the event on outdoor school signs. Students will feel supported, and the community can enj ...

4 Benefits of LED Lighting For Outdoor Signage

Apr 18 2018
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4 Benefits of LED Lighting For Outdoor Signage

For any business signage, the goal is to get the audience's attention with a message. You want your audience to notice your outdoor signs so they are exposed to your brand or organization. Whether it's school LED signs or LED signs for businesses, the signs should consist of LED lighting instead of traditional bulbs. LED lights last longer Compared to neon and fluorescent lights, LED lights last a full three to six years longer, which is about 25 times longer. This will save you tons of time and money since you won't have to replace the bulbs as often. LED lights also do not have gasses that can leak out like neon lights do, so there is no risk of them going dim. LED lights are brighter This quality really sets LED lights apart from other forms of lighting. LED technology is unique in that it produces a brilliant and bright yet clear and easy to read image. These lights stand out boldly at night and during the day because of their intensity. This means that no matte ...

3 Tips for Using Your Scrolling Marquee Sign

Apr 16 2018
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3 Tips for Using Your Scrolling Marquee Sign

You've seen marquee signs all over the place, and they are meant to grab attention of passerby's for one reason or another. They obviously work, as more than one-third, or 37%, of people say they look at an outdoor ad most times, if not every time, they pass one. Electronic signs and digital signs are now typically taking the place of traditional outdoor signs, and among these are scrolling marquee signs. Here are some tips for using scrolling marquee signs to help you be as successful as possible. Understand your audience and location To make the message on your sign successful, you need to know who will see it and how they will see it. This means you need to understand if you're communicating to drivers, pedestrians, or both. What is the speed limit of the road you are advertising on? This may affect the font type and size you use. Use the information about your surroundings to help you design your sign. Creating a drive by type test will also help you determine the readabi ...

5 Myths About Outdoor Advertising, Debunked

Mar 16 2018
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5 Myths About Outdoor Advertising, Debunked

Roughly 35% of consumers would not have discovered a business if it had not been for their sign. This just goes to show how important marquee signs and outdoor advertising can be for any business. There are some misconceptions and myths that many people assume when it comes to outdoor advertising, and it's time for those myths to be debunked. Myth 1: Only big companies benefit from outdoor advertising This myth is a sad one because there are small businesses out there that have not taken advantage of outdoor advertising for this reason. Whether it's church marquee signs or full color LED signs, the small businesses benefit from outdoor advertising just as much as the big businesses do. Myth 2: Outdoor advertising only consists of billboards Wrong. Outdoor advertising encompasses advertising done anywhere outside of our homes. This means digital signs outside of your storefront, or even an ad on a cab, counts as outdoor advertising. The list goes on and on for what c ...

3 Reasons Digital Signage Is Better Than Traditional Signage For Your School

Mar 09 2018
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3 Reasons Digital Signage Is Better Than Traditional Signage For Your School

Schools are very prevalent in any community, as they should be. They are molding the minds of the future. For this reason, it is important for the community to be involved in them. This means members of the community attending school events, volunteering, and knowing what is going on in the school. One of the best ways to both inform and involve the community in schools is through outdoor signs. Here are three reasons that digital school signs are much better than traditional school marquee signs. Time Saving Traditional bulletin style signs take much more time to update than electronic marquee signs for schools. Nobody has to go outside and physically change the lettering and message when a digital sign is used. The message can be simply and quickly updated from the system right inside the school. More Variety On traditional signage, there is only so much creativity allowed. With digital school signs, there are so many more opportunities for content. Not only that, ...

Understanding the Role of Community Involvement in Schools

Feb 23 2018
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Understanding the Role of Community Involvement in Schools

They say it takes a village to raise a child. In other words, having your community involved in your child's life is very important. The best examples of community involvement typically occur in schools. Some of these examples include volunteers from the outside community assisting in the classroom, chaperoning students, and engaging in fundraising efforts. Community Involvement Is Important for the Kids According to extensive research done over several years in high schools, having the community involved in students' lives is tremendously beneficial for them. The New Hampshire Department of Education provided a list of all the outstanding ways students benefit from community involvement. Improved adaptation in school environments Increased attendance More consistent homework completion Better test scores Higher graduation rates Improved social skills Better relationships with their parents Higher self-esteem How To Get Your ...

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